I’ve always said that followers are not the most important metric when looking at the effectiveness of social media. I wholeheartedly believe it, but I would never say follower counts don’t matter, as long as they are the RIGHT followers. And it must also...
After the Facebook Apocalypse, there are many people who say Facebook is dead and that we should move onto other platforms to market our businesses. But I’m here to tell you Facebook is still alive and well and is, in my humble opinion, one of the most important...
The first time I heard a business owner say “I don’t think social media can work for my business” I was pretty shocked. The even more shocking thing was that this was that I kept hearing this sentiment. Entrepreneurs of all ages, in all industries,...
I am conducting a survey for InHouss right now and getting some great info (thanks y’all!) from it! One of the questions was “Does social media currently get results for your business?” and so many of you answered that you weren’t sure how much business you actually...
