Is Facebook dying? Is Facebook marketing still worth investing in? Public fumbles, falling stock prices, and very real security concerns have people feeling like Facebook might not be where it’s at anymore. And to a degree, Facebook is slowing down. The younger...
I’ve always said that followers are not the most important metric when looking at the effectiveness of social media. I wholeheartedly believe it, but I would never say follower counts don’t matter, as long as they are the RIGHT followers. And it must also...
Do you hate social media? So many people (especially after the last election) have what I call “social media burnout”. I don’t know how many times I’ve heard someone wants to delete their Facebook or Instagram. People are overwhelmed and over...
If you’re in e-commerce or own an online shop, Pinterest is your best friend, and if it’s not, it should be! Pinterest users are eager to shop, eager to buy and eager to spend MORE than on any other platform. Unlike Facebook and Instagram, these users are...
This isn’t a post to rag on interns or assistants, I’ve been both and I’ve used both. They are valuable parts of any business. This is a post about making sure you have the right person for the right job AND that you don’t waste your time and...