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Real-life tips from the front lines of digital marketing by InHouss Owner, Rachel Sandall

5 Tips for Getting Your Business Through a Pandemic

I don't know if I have watched the news so closely since...well, maybe ever. Everything has changed in the last couple of weeks. Businesses are closed, people are stuck at home and a virus is attacking the world, and our worlds. It's safe to say, these are...

How to Write a Killer Caption for Social Media

How to Write a Killer Caption for Social Media

You have that perfect photo or article ready to post on your Facebook or Instagram, you sit down to post it and your mind goes completely blank when you try to think of a caption! Sound familiar? Sometimes inspiration just doesn't come, and I hear many of my clients...

We’re Hiring a Social Media Assistant!

We are looking for an ambitious part-time social media assistant to add to our team! InHouss is a digital marketing company based in Spokane serving clients all over the world. We are growing and would like to find a new team member who wants to grow with us and gain...

Case Study: How We Got This Client to 10k Followers

I've always said that followers are not the most important metric when looking at the effectiveness of social media. I wholeheartedly believe it, but I would never say follower counts don't matter, as long as they are the RIGHT followers. And it must also be said,...

Tips for Entrepreneurs Who Hate Social Media

Tips for Entrepreneurs Who Hate Social Media

Do you hate social media? So many people (especially after the last election) have what I call "social media burnout". I don't know how many times I've heard someone wants to delete their Facebook or Instagram. People are overwhelmed and over the whole thing and as...

How to Create a Content Strategy (Plus an Example!)

We've probably all heard it said that "content is king", but what does that mean for your business? You might think it sounds like a great strategy for huge corporations and large companies with marketing departments, but content creation can be beneficial for ALL...

5 Reasons Your Intern Should Not Be Your Social Media Manager

This isn't a post to rag on interns or assistants, I've been both and I've used both. They are valuable parts of any business. This is a post about making sure you have the right person for the right job AND that you don't waste your time and money. More and more,...

How to Build a Sales Funnel Using Social Media

I'll be honest, I hate the word "funnel" it's so overused and over-hyped, and oh-my-goodness, if I get one more Facebook ad about some secret step-by-step funnel that will make me a gazillion dollars in 2 weeks, I might crack! Everyone has a funnel that can solve all...

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let's be social