CONTENT CREATION

Real-life tips from the front lines of digital marketing by InHouss Owner, Rachel Sandall

How to Build a Sales Funnel Using Social Media

I'll be honest, I hate the word "funnel" it's so overused and over-hyped, and oh-my-goodness, if I get one more Facebook ad about some secret step-by-step funnel that will make me a gazillion dollars in 2 weeks, I might crack! Everyone has a funnel that can solve all...

6 Easy Ways To Get More Traffic From Facebook

After the Facebook Apocalypse, there are many people who say Facebook is dead and that we should move onto other platforms to market our businesses. But I'm here to tell you Facebook is still alive and well and is, in my humble opinion, one of the most important tools...

5 Ways for Solopreneurs to Beat Facebook’s New Changes

Facebook announced this morning some MAJOR changes to the newsfeed when it comes to how businesses are able to reach their audiences. I am not going to lie, it's kind of freaking everyone out (ok, it's REALLY freaking people out). They are pretty drastic changes and...

5 Ways to Find the Right Hashtags For Your Business

Instagram is one of my favorite social media platforms out there. And what’s the most important thing to remember when it comes to Instagram? Hashtags. At first, I didn’t utilize hashtags at all. Can you believe it? So today I want to go through why hashtags are so...

12 Stats that Prove Social Media Works

The first time I heard a business owner say "I don't think social media can work for my business" I was pretty shocked. The even more shocking thing was that this was that I kept hearing this sentiment. Entrepreneurs of all ages, in all industries, were telling me...

5 Steps to Writing a Killer Caption for Social Media

You have that perfect photo or article ready to post on your Facebook or Instagram, you sit down to post it and your mind goes completely blank when you try to think of a caption! Sound familiar? Sometimes inspiration just doesn't come, and I hear many of my clients...

My 5 Favorite Posts for Social Media

Yesterday I did a live video about how to create a content plan that gets big results. You can view that video here. So much of creating engaging content depends on really knowing your audience and understanding their needs. Whether you know it or not, you have...

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