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Real-life tips from the front lines of digital marketing by InHouss Owner, Rachel Sandall

5 Reasons Your Intern Should Not Be Your Social Media Manager

This isn't a post to rag on interns or assistants, I've been both and I've used both. They are valuable parts of any business. This is a post about making sure you have the right person for the right job AND that you don't waste your time and money. More and more,...

How to Build a Sales Funnel Using Social Media

I'll be honest, I hate the word "funnel" it's so overused and over-hyped, and oh-my-goodness, if I get one more Facebook ad about some secret step-by-step funnel that will make me a gazillion dollars in 2 weeks, I might crack! Everyone has a funnel that can solve all...

6 Gifts for the Entrepreneur in your Life

I think entrepreneurs can be some of the hardest people to buy for. They are usually pretty particular about what they want and will go buy something themselves if they need it. But fear not, I decided to make a list of some of the best gifts you can buy the small...

6 Easy Ways To Get More Traffic From Facebook

After the Facebook Apocalypse, there are many people who say Facebook is dead and that we should move onto other platforms to market our businesses. But I'm here to tell you Facebook is still alive and well and is, in my humble opinion, one of the most important tools...

How to Grow Your Service Based Business on Instagram

For product-based businesses, Instagram is a no-brainer. It's a platform that can showcase beautiful products and an opportunity for customers to spread the word about their favorite purchases! But can service-based businesses utilize Instagram...

5 Ways for Solopreneurs to Beat Facebook’s New Changes

Facebook announced this morning some MAJOR changes to the newsfeed when it comes to how businesses are able to reach their audiences. I am not going to lie, it's kind of freaking everyone out (ok, it's REALLY freaking people out). They are pretty drastic changes and...

5 Ways to Find the Right Hashtags For Your Business

Instagram is one of my favorite social media platforms out there. And what’s the most important thing to remember when it comes to Instagram? Hashtags. At first, I didn’t utilize hashtags at all. Can you believe it? So today I want to go through why hashtags are so...

How to Answer a Bad Review on Social Media

The longer you're in business and the more customers you work with, it's likely at some point you will have to deal with a bad review. And these days, unhappy customers have the opportunity to go and share their unhappiness with their 700 closest friends and worse,...

Real-life tips from the front lines of digital marketing by InHouss Owner, Rachel Sandall

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